True Blue Home, the brick and mortar store I helped develop in 2015 with the Taylor family, is closing in Chappell Hill, Texas. You have probably already heard on social media but for those of you not on instagram or facebook, I wanted you to be sure and know about the new season for this wonderful store and family.
Yes, the physical doors are closing for now. BUT the online presence of TBH will remain and be growing so keep watch. I know Cindy plans to expand monogramming and still offer some of the customer faves, including this monogrammed pillow below. We have discussed collaborating on in depth and hopefully we will be able to offer it online soon. Other items are planned for the online store as well.
TBH evolved from the first building into the bistro space and this is just another step in that odyssey. Jane Gianarelli first and later sketches of the storefronts and Meg from Belle & Union’s branding for the shop will always make my heart flutter…so many talented people worked on, loved and nurtured this business and mission! Thank you to the photographers, seamstresses, stylists, best shop girls and craftsman that worked on this dream. I was honored to be a small part, especially in that grueling but sweet time in the beginning of this dream!
That spot and tese drapes!
I am sad but also excited for the Taylor family as they enter this new season. Brian and Cindy’s youngest daughter is the same age as my oldest Drew and they are in high school! Time is precious and goes oh so fast. Cindy loves being a shopkeeper but life is layered and full and I admire the way she has come to this decision. Read her facebook post here for more.
I hear lots of people saying “brick and mortar” is dead and “its just so hard” and it is not easy BUT I DO think it is still possible and I think TBH is a great example along with what Ben and Erin Napier are doing in Laurel, Mississippi and Ballad of the Bird Dog in our own county! Yes brick and mortar is tricky but it is not fading into the past completely!
So if your dream is to be Meg Ryan with a bookshop don’t give up. All is not lost. ES we all love to shop on Amazon and Nordstrom on a Sunday morning in cozy socks or at 2 am BUT there is still a need for connection and community too in local shops.
God bless you to the Taylor family and True Blue Home. Don’t miss the big sale going on…Today would be a great day to drive out to the country and visit! They will be open Tue-Sat ~10-5 pm for the sale until further notice.
And thank you TBH family for letting me a part of this journey. And keep shopping local when you can y’all!
#shoplocal #truebluehome
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